We’ve been falling down on the job lately – it’s been quite some time since we posted any funny insurance ads. We particularly enjoy seeing how other countries promote insurance in their TV spots. Here are a few that we’ve found recently and we’ve added a few from our archives at the end of the post.
Don’t worry that there is no translation – you’ll get the point.
A unique selling proposition.
Australia’s Budget Direct uses a character called Captain Risky in their ads. They say “Captain Risky dives, jumps, soars and ski jumps his way into extreme danger. Budget Direct – we don’t insure Captain Risky to keep prices low.”
Liberty Mutual’s ad from a few year’s back focuses on imperfect humans.
OK, this last one isn’t an ad, but it should be. It’s a news clip, but it drives home the reason why insurance is important.
If you can’t get enough, here are more amusing insurance ads from our archives.
It’s late enough in the day that you’re probably already suspicious of pranks, so we don’t think we’re issuing any spoilers here with our April Fool’s Day roundup. We’ve gathered a few of our favorites from around the web. But warning – if you live in China, don’t go any further because April Fool’s Day has been banned in China. (Unless that’s a great big prank from China!)
Think insurance is a serious business? Usually we are very serious, but we like to kid around, too. Here are a few of today’s jokes — but we think most of them are a little too close to the truth to be funny!
But here’s one that you may not have thought about: Are you insured against alien abduction? The website says that it is “the perfect policy for anyone who thinks they have everything covered.” We particularly like some of their promotion lines:
“Don’t Leave Earth…Without It.”
“Beam Me Up…I’m Covered”
A Single Lifetime Premium coverage can be had for $19.95, and it offers a $10 million payout if you can prove you were kidnapped by aliens. What do you need to do to qualify? They say: “We accept all pre-existing conditions – You cannot be turned down regardless of Age or Frequent Flyer Status.” There is one stipulation. They will only pay out once.
Most people buy it for someone else but name themselves as the beneficiary. They say they have had claims!
If you skipped stories about robberies in California over the holidays, you probably missed a hilarious video showing how a Los Angeles area Taco shop is biting back at crime. It all started with a late-night break in at Frijoles & Frescas restaurant on December 16. Thieves threw a rock through the window to break in, ransack the place and make off with the registers. This was all depicted on security camera videos.
Clever owners Alberto and Francisco used this footage to create the following clip which has racked up more than 4 million views. See for yourself why it went viral.
It’s satisfying that they mocked the burglars while doing a fun self-promo, and it’s also a clever way to get the thieves’ images out in public. The perpetrators haven’t been found yet, but here’s hoping. Meanwhile, reports say that Frijoles & Frescas is seeing increased demand for their tacos!
Many people say Christmas is for kids, but the real truth is that it’s gone to the dogs… and the cats. Come the holidays, YouTube is inundated with cute, funny pet videos. Here’s our take on the picks of the litter for 2015 – with a few classics thrown in.
The first is an ad, but it’s cute and well done.
Then we have the Animals of YouTube singing carols
In a slightly different vein, we see how wildlife celebrate the holidays
However you celebrate the holidays, have fun but stay safe!