Online purchase scams are now the riskiest form of consumer fraud, according to a new fraud report from the Better Business Bureau, jumping from #4 in 2016 to #1 in 2017. BBB says that online scams were most frequently related to pets, clothing, cosmetics, electronics, and automobiles. Free trials involving cosmetics or nutritional products were also common.
BBB’s top 10 scams of 2017 were:
1. Online purchase scam (up from #4 in 2016)
2. Investment scam (up from #6 in 2016)
3. Employment scam (no change)
4. Advance fee loan scam (up from #5 in 2016)
5. Fake check scam (down from #2 in 2016)
6. Home improvement scam (down from #1 in 2016)
7. Tech support scam (up from #8 in 2016)
8. Travel/vacation scam (new to top 10, #12 in 2016)
9. Family/friend emergency scam (no change)
10. Government grant scam (new to top 10, #11 in 2016)
This BBB chart shows the most common means of scammer contact. (See more charts from the report.)
One bit of good news is that although the number of reported incidents increased, the percentage of consumers who actually lost money fell from 18.8% to 15.8%, so maybe users are getting smarter about scams. One other interesting observation in the report is that young people are more susceptible to scams than older folks, but although susceptibility decreases with age, the dollar cost of the scam goes up with age.
To avoid scams, be on high alert for unconsolidated emails and phone calls. Some common tactics to trick you include:
• Deals that are too good to be true
• High pressure tactics
• Urgency – you must decide now; offer is expiring; etc.
• Threats or intimidation – you”re under investigation, you will be arrested if you don’t act now
• Isolation – trying to force a decision before you talk it over with someone else
To learn more about any of the top 10 scams of 2017, download a full copy of the 2017 BBB Scam Tracker Annual Risk Report: New Trends in Scam Risk. Also, follow BBB’s scam tips to stay up-to-date on emerging threats.